There are a lot of photo sites that cater to amateur and casual photographers and that's usually the audience as well. How many people here in Photography group will buy from you?
If you're serious about selling look for sites that buyers will visit. Stockphoto.com and iStockphoto.com cater to advertising buyers.
If you're shooting for buyers, think about how the image might be used. Visit the two sites above and see what they offer--almost every one of these photos was made with sales in mind before the photographer even picked up the camera. A big market right now is web page illustration; political sites and specialty sales sites like wedding planning etc.
If, like me, you your style is specialized (wildlife) you'll have to find the market, it's not coming to you. My stuff is all local fauna and flora, so I market to specific outlets that will be interested in Texas wildlife. I've been published a number of times in Texas Parks & Wildlife, but right now they're on budget lockdown and not accepting freelance work. Find your market's website, look at submission requirements and follow their rules to the letter.
Hope this helps.
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