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Her Sister

(6,444 posts)
Tue May 17, 2016, 12:44 PM May 2016

ONCE AN ORGANIZATIONAL ARMY, TEAM SANDERS NOW SKELETON CREW (HRC GP)

In the early part of the presidential primary calendar, Bernie Sanders’ organizers were a fierce, effective force.

A corps of 150 staffers ventured to the nooks and crannies of New Hampshire searching for votes. Iowa, Nevada and South Carolina each boasted at least 100 paid organizers.

There was also a vibrant base of volunteers, including loyal crews of community members in the first two nominating states of New Hampshire and Iowa. The Vermont senator energized these supporters during a series of pre-candidacy trips in the summer of 2014, and the organically cultivated volunteers began spreading Sanders’ message before offices even opened.

The campaign paid special attention and ponied up major resources in these two states, including a plethora of offices, hordes of organizers and tens of millions spent on advertising.

The theory was that big, early wins would create a bandwagon effect and bring media attention, money and more supporters.

As thousands of fans attended Sanders rallies, headlines were made and the money flowed.

A few weeks before the Iowa caucus, in order to accommodate a growing list of employees, staffers set up computers and desks in a second, semi-secret office in Burlington, located above the Burton Snowboards shop on College Street.

At the height of the game — back in February when Sanders had plenty of money to spend and a world full of possibilities — more than 1,000 people were working on his promised political revolution.

But as the calendar dragged on and Sanders lost states, problems popped up — problems that have continued to this day and hobbled the campaign’s organizing prowess ahead of the last 11 nominating contests.

VTDigger spoke to five current and former Sanders staffers for this article, all of whom served prominent national roles for much of the campaign. They were all granted anonymity to speak frankly and because they were not authorized to speak to the press.

Top officials in the Sanders campaign did not return multiple phone and email requests seeking comment about recent layoffs and the organizational strategy moving forward.

The staffers reflected on their proudest moments, as well as the lessons they would bring to future campaigns. While frustrations emerged, all of them expressed amazement at what an impact the Vermont senator’s campaign has made.

NOT THE CAMPAIGN THEY EXPECTED

Several issues with the campaign emerged. Among them:... more in link....


http://vtdigger.org/2016/05/16/once-an-organizational-army-team-sanders-now-skeleton-crew/
18 replies = new reply since forum marked as read
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ONCE AN ORGANIZATIONAL ARMY, TEAM SANDERS NOW SKELETON CREW (HRC GP) (Original Post) Her Sister May 2016 OP
A couple things bother me in this article Her Sister May 2016 #1
"Tad Devine, also runs the ad operation" TwilightZone May 2016 #3
Exactly! nt SunSeeker May 2016 #9
Yeah, I had already heard that.. it was an easy one. Cha May 2016 #14
They downloaded data from the VAN? LiberalFighter May 2016 #4
If it was only intended to be short-lived and message oriented... LiberalFighter May 2016 #2
Probably they were going for some shock and awe! Her Sister May 2016 #5
The Sanders campaign didn't have an end game or strategy SharonClark May 2016 #11
And why bother? TwilightZone May 2016 #7
lol nt BootinUp May 2016 #16
A sign of weakness on their part. LiberalFighter May 2016 #6
Maybe they can get a loan or something. A top campaign advisor on their staff has experience. LannyDeVaney May 2016 #8
LOL SunSeeker May 2016 #10
Not if the banks read the news. That cat's outta the bag. TwilightZone May 2016 #12
Oh, you're baa-a-a-ad ... NurseJackie May 2016 #17
Maybe they can get the loan if that "top campaign advisor" Koinos May 2016 #18
With an Ideologue candidate who didn't expect to be in the race for very long liberal N proud May 2016 #13
"Staffers wished he had reached out to Latino and black organizations early.." Cha May 2016 #15
 

Her Sister

(6,444 posts)
1. A couple things bother me in this article
Tue May 17, 2016, 12:45 PM
May 2016

They mention a secret (location) office in Vermont where they had/got lots of computers. HMMM!? What the heck for?

and

One staffer asserted the reason ads have been given outsize importance is that the senior strategist, Tad Devine, also runs the ad operation.



and what is digital media? .. Just bothers me.

TwilightZone

(25,426 posts)
3. "Tad Devine, also runs the ad operation"
Tue May 17, 2016, 12:53 PM
May 2016

That's a nice way of saying, " 'cause Tad Devine is cashin' in."

LiberalFighter

(50,779 posts)
2. If it was only intended to be short-lived and message oriented...
Tue May 17, 2016, 12:52 PM
May 2016

then why was there so much manpower and money involved?

 

Her Sister

(6,444 posts)
5. Probably they were going for some shock and awe!
Tue May 17, 2016, 12:54 PM
May 2016

All show! No follow through whatsoever. You know like somebody's platform and stump speech!! Hmmmm!!

SharonClark

(10,014 posts)
11. The Sanders campaign didn't have an end game or strategy
Tue May 17, 2016, 01:03 PM
May 2016

He just wanted to bring up issues, and then what?

TwilightZone

(25,426 posts)
7. And why bother?
Tue May 17, 2016, 12:55 PM
May 2016

Hi, I'm only running for president for the short-term exposure of my 'message'. So, send me money, vote for me, and overturn a bunch of rules in the party I'm only joining for convenience. Thanks!

LiberalFighter

(50,779 posts)
6. A sign of weakness on their part.
Tue May 17, 2016, 12:54 PM
May 2016

While it is normal for campaigns to lay off staffers as the primary season progresses, the shedding of employees at the Sanders campaign has left its organizational power greatly weakened. The layoffs also deeply damaged the morale of an organizing force once driven by idealism.

“Staff sizes are dwindling,” said a current national staffer. “There’s no way we can put enough people in enough places to stay competitive.”

Staffers remain in every state still on the primary calendar, a total of roughly 300 people.

While the majority of the recent cuts have been to field staffers, the campaign’s staff of data experts has also been scaled down ahead of California, to about four people.

Koinos

(2,792 posts)
18. Maybe they can get the loan if that "top campaign advisor"
Tue May 17, 2016, 03:00 PM
May 2016

overstates on the application how many "pledged" delegates they have.

liberal N proud

(60,332 posts)
13. With an Ideologue candidate who didn't expect to be in the race for very long
Tue May 17, 2016, 01:10 PM
May 2016

How can the BSers say the Democratic Party was against them from the start? The BS campaign was against itself from the start.

Time to pack it up and go back to Vermont Senator.

Cha

(296,800 posts)
15. "Staffers wished he had reached out to Latino and black organizations early.."
Tue May 17, 2016, 01:17 PM
May 2016

While Sanders reached out early and often in Iowa and New Hampshire, his travel schedule never diversified.

Staffers wished he had reached out to Latino and black organizations early, and visited the South when he was testing the waters two summers ago. Because Sanders stuck to the whiter parts of t
he country, his early platform didn’t encompass the problems of the broader American electorate.


I still don't think they would have gone for BS.. so they can put that lament to rest.

It told how much groundwork they did for South Carolina and then when they lost .. afterwards they whined they didn't even try.

How did they expect their campaign to go anywhere when It's built on sand?



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