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left-of-center2012

(34,195 posts)
Wed Aug 8, 2018, 08:51 AM Aug 2018

Papa John's to shell out up to $50M to remake its image

The embattled pizza chain expects to shell out up to $50 million this year to pay an army of advisers and consultants to deal with the aftermath of its controversial founder’s remarks on racial issues, the company said on an earnings call Tuesday.

The Louisville, Ky.-based company’s sales took a huge hit, declining 10.5 percent in July and 6.1 percent for the quarter ended July 1 as Chairman John Schnatter stepped down following an investigative report.

“We are working to ensure that our future is not defined by the words of one person,” CEO Steve Ritchie said on the call.

The company also revised its estimates and now expects comparable sales in North America to decline between 7 and 10 percent this year “because of the negative media coverage and customer sentiment,” said CFO Joe Smith.

https://nypost.com/2018/08/07/papa-johns-to-shell-out-up-to-50m-to-remake-its-image/

12 replies = new reply since forum marked as read
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Papa John's to shell out up to $50M to remake its image (Original Post) left-of-center2012 Aug 2018 OP
but they keep the Pappa John name? named after John Schnatter? Do I have that right? hlthe2b Aug 2018 #1
That's what I thought dawg day Aug 2018 #5
I ate there one time - it was average pizza miss-nasty Aug 2018 #2
Hey! If we can survive ToysRUs going south, we can survive a shit pizza chain disappearing. TreasonousBastard Aug 2018 #3
I'll save them $49,999,999.98 C_U_L8R Aug 2018 #4
I agree. Or maybe spend all that cash on a pizza recipe that doesn't suck. fleur-de-lisa Aug 2018 #7
Or spend $50 million C_U_L8R Aug 2018 #8
Best idea yet! fleur-de-lisa Aug 2018 #9
What happens when neo-Nazis hijack your brand keithbvadu2 Aug 2018 #6
Is part of that $50m going towards making an edible product? nt Dr Hobbitstein Aug 2018 #10
I see a lot of TV ads for Dominos left-of-center2012 Aug 2018 #11
Is that the price for trying to make people forget? slumcamper Aug 2018 #12

hlthe2b

(113,971 posts)
1. but they keep the Pappa John name? named after John Schnatter? Do I have that right?
Wed Aug 8, 2018, 08:53 AM
Aug 2018

Sounds like $50million down the drain.

miss-nasty

(269 posts)
2. I ate there one time - it was average pizza
Wed Aug 8, 2018, 09:03 AM
Aug 2018

However with that said I will NEVER eat there again as long as he owns a portion. I don't live far from the asshole - I truly think he suffered some brain damage when he got hit by a vehicle on his bicycle in Louisville several years back.

C_U_L8R

(49,384 posts)
4. I'll save them $49,999,999.98
Wed Aug 8, 2018, 09:05 AM
Aug 2018

Name it 'Not Papa Johns' (or anything else but Papa Johns). Papa Who?
And either make real pizza or call their 'product' something else besides food

keithbvadu2

(40,915 posts)
6. What happens when neo-Nazis hijack your brand
Wed Aug 8, 2018, 09:59 AM
Aug 2018
https://www.democraticunderground.com/10141945182

What happens when neo-Nazis hijack your brand

https://www.washingtonpost.com/business/economy/what-happens-when-nazis-hijack-your-brand/2017/11/16/8871c7ba-c98f-11e7-8321-481fd63f174d_story.html?utm_term=.5bd8c1cfc790&wpisrc=nl_most&wpmm=1
.
“We were going to order from the local place where we get pizza all the time, but we said no, Papa John’s is the official pizza of the alt-right now,” said Eli Mosley, the 26-year-old leader of the white separatist group Identity Evropa. “We’re just supporting the brands that support us.”
.
http://www.newsweek.com/papa-johns-tells-nazis-dont-buy-our-pizza-after-chain-claimed-official-pie-alt-702296


The Daily Stormer posted a picture of a swastika pizza after the CEO of official NFL sponsor Papa Johns blamed his company’s recent losses on players kneeling during the national anthem to protest police brutality.
.

slumcamper

(1,787 posts)
12. Is that the price for trying to make people forget?
Wed Aug 8, 2018, 06:24 PM
Aug 2018

Remember when that asshole went public and recoiled against Obamacare and proclaimed he'd make employees part-time to avoid compliance?

Of course you do. a $50 million makeover will not erase facts and truth. They're going to have to become the "Ben and Jerry's" of pizza before I consider even borrowing the bathroom at PJ's.

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