Buttigieg makes big South Carolina ad buy ...

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Democratic presidential contender Pete Buttigieg is planning a hefty new ad buy in South Carolina as his campaign seeks to build up support among black voters, who have so far been skeptical of the young mayor.

The campaign is kicking off a $2 million media blitz in the state with a 60-second radio spot highlighting Buttigieg’s military service in Afghanistan, it said in a release.

Buttigieg also pledges in the ad to “tackle systemic racism wherever we find it until your race in this country has no bearing on your health, or your wealth, your life expectancy or your relationship with law enforcement.” In addition to the radio ad, the campaign plans to roll out television advertisements, NBC News reported.

The 37-year-old Democrat has seen a recent surge in Iowa, which has a small minority population, but has had less success garnering the support of black voters in critical early primary states that are more diverse.

PFA South Carolina Radio - The Next Era

https://www.cnbc.com/2019/11/14/buttigieg-makes-south-carolina-ad-buy-as-campaign-seeks-black-support.html