Michael Bloomberg ramps up California campaign as rivals finish race in Iowa

[Zorro]

The huge sums that billionaire Michael R. Bloomberg is dumping into ads for his presidential campaign have impressed Leslie Chiles of Sacramento. It’s not just that she agrees with him. It’s also that the money he’s devoting to oust President Trump seems limitless.

“Otherwise, he would be a nobody,” said Chiles, a retired social services worker who went to see the former New York City mayor speak Monday at a coffeehouse near the state Capitol. “Like every other Democrat, I’m looking for someone who can win.”

With Californians starting to vote by mail this week in the March 3 presidential primary, Bloomberg has already plowed $35 million of his personal wealth into television, radio and digital ads in the state, according to Advertising Analytics, an ad-tracking firm. It eclipses those of all of his opponents combined.

As much as his stands on climate change and other touchstone issues for Democrats, the extravagant spending itself is starting to convince some that Bloomberg, one of the richest people in America, might have the best shot at unseating Trump.

https://www.latimes.com/politics/story/2020-02-03/bloomberg-california-democratic-presidential-campaign