Trump just claimed there's a Dem bill called "the Open Borders Bill" written by Feinstein

[0rganism]

9. he's trying to brand it that way

"it's called The Open Borders Bill" - called that by who? 3 guesses. why yes, it's Trump Himself.

the idea is, he can get people talking about it with his branding, get the topic trending with his branding, get it associated with Sen. Feinstein with his branding, and then the GOP rolls us in November.

he wouldn't do shit like this if it didn't work for him.

we obsess over its truth value, without noting that the Trumpists' truth is largely derived from Trump's branding efforts. he's calling this shot, and now the media has to cover it because it's something the president said. responsible networks will quickly note it as a falsehood and move on, but even in doing so they'll help spread the manure, and the Fox & Friends morning show will cover it extensively.

Trump's hope is that in 3 weeks there will effectively be "The Open Borders Bill" written by Sen. Feinstein, whether there actually is one or not.

until we find a way to counter this tactic, it will hurt us over and over again.