Thanks for introducing me to it. 
You raise a good question. I keep the Trumpers in mind with everything, and I know they believe they ARE kind. They don't recognize their own hatefulness.
So my thought process has evolved over the years to feeling that not only should we state what we are for (inclusion), we need to state that we are overtly anti-othering/racist/bigoted. The general signs such as "Don't forget kindness" -- which is wonderful -- don't take it far enough, imo...not far enough for people who are Othered to feel safe.
But the last line of the original sign reads:
Kindness, respect and inclusion are values we hold most dear.
That just felt trite though. The use of the word inclusion in and of itself may serve as a deterrent to white supremacists. I'm not sure, because I've also seen where they try to agitate by wearing their MAGA hats and confederate flag t-shirts into places that proclaim everyone is welcome and say "Well, it says everyone is welcome, everyone's included!"
Like the Red Hen, I feel at this point that anyone who not only works in this administration but avidly supports it does not have the content of character that is welcome in my space. If I owned an establishment, I would want to convey that somehow. Hence, the sign idea.
Anyway, that's my thought process, but I appreciate your feedback and I need more of it.
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