When will consumers wake up to the shrinking food package + inflation scam?

[global1]

71. A Couple Of Comments About Food Package Shrinkage......

1. I get a number of food business tabloids/journals and inside info to that business. I've been looking now for the last couple of years for articles that talk to the issue of food package shrinkage. I would have thought that this would be discussed in these tabloids/journals (i.e., trends, how to, who is doing it, etc) - but to my surprise - I've never seen any mention of this in these tabloids/journals. So I wonder how does food package shrinkage come about? Is this something that is just discussed at the highest levels in food companies? Do packaging companies foster the idea by coming up with unique packaging that looks like the old one but is somehow distorted (bottom of package pushed in)? If there is anyone out there on DU in the business - how does this come about? Who makes the decisions?

2. It is unfortunate that most marketing of consumers is deception. People are paid to come up with ways to fool us into spending our money. I've said this before on DU - I wonder if there is a direct correlation to the rise in MBA degrees and the deception that is plaguing our consumers.

3. This not only happening in the food business. It is happening in the health and beauty aid business as well. Perfumes, deodorants, shampoos. Did you notice that the shampoo you've been using isn't as soapy or sudsy as it use to be? Well what is happening companies that make your favorite shampoo are tapering off of the ingredients that contribute to the soapiness or sudsiness. Less suds when you apply your shampoo makes you want to use more of it to get the same sudsiness you use to get before they took it out. Hence - you wind up using more shampoo everytime you wash your hair and your run out of product quicker so you have to go out and buy more.

Consumer deception, shrinking of packaging, outright lying in ads, commercials and on labeling is rampant. It is all designed to pull more money out of your wallet everytime you go shopping. I don't know where this will lead to - but how small can they cut the package sizes and raise the prices before we're down to a giant cardboard roll with only 12 sheets of toilet paper on it?