In looking for it, I found these:
Remembering Gert Boyle, the Legend Behind Columbia
Her reputation grew even more in 2010 when a robber tied her up at gunpoint and she outwitted him by setting off a silent police alarm. When help arrived, she criticized the cop’s choice for wearing a North Face jacket.
Along with the wry laughs, Gert never forgot her immigrant roots or the importance of the outdoors to all Americans, and the company has been outspoken on those issues. When the President shut down the government and public lands in January, Columbia bought a full-page ad in the Washington Post that read: “Make America’s parks open again.”
“Gert’s story has been a real immigrant story,” Tim says. “She came here, welcomed into the United States at a time when there was strife around the world… hopefully we can learn from [her] how much impact immigrants can have today. I’m just amazed by how many people she impacted.”
“Make America’s Parks Open Again,” Portland-Based Columbia Sportswear Company Pleads in New Ad Campaign
"No party hates the outdoors except maybe the Donner Party," Columbia Sportswear CEO Tim Boyle told the news site Axios, in reference to the company's new ad that calls for national parks to be reopened.
The Portland-based company recently took out a full-page spread in the Washington Post to broadcast the message: "Make America's Parks Open Again."
"Walls shouldn't block access to parks," the ad reads, "and federal workers shouldn't be left in the cold. Work together to open our parks."
What an amazing woman. Hats off to you, Gert. Sounds like you raised a wonderful son who will continue leading the company in fine style.
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