Where is our "have you no shame" moment?!

[JHB]

7. Unfortunately, ads aren't their only, or even necessarily main, sources of revenue

https://www.bloombergquint.com/business/fox-boycott-push-faces-tough-reality-ad-revenue-isn-t-essential

Groups such as Media Matters, the liberal-leaning media watchdog, have started circulating lists of the network’s advertisers, including big-name companies like General Motors Co. and Procter & Gamble Co. But so-called affiliate fees from pay-TV providers are far more vital to its operations. “Fox News in its current form could survive, albeit less profitably, without advertisers,” said Brian Wieser, an analyst at Pivotal Research Group LLC. “But it couldn’t survive without affiliate fees.”

***

21st Century Fox Inc. doesn’t break down the network’s revenue sources, but S&P Global Market Intelligence estimates that about 37 percent of its $2.7 billion in operating revenue came from ads in 2018. Affiliate fees, meanwhile, generated about 60 percent. That pool of money might be a more vulnerable target for activists, Wieser said. “I’m a little surprised Media Matters might not try to

Read more at: https://www.bloombergquint.com/business/fox-boycott-push-faces-tough-reality-ad-revenue-isn-t-essential
Copyright © BloombergQuint