General Discussion

maxsolomon

(39,158 posts)

15. His family sold the Franzia brand off, so that box wine wasn't him.

Sun Sep 18, 2022, 12:06 PM

Sep 2022

He bought Charles Shaw out and used his name for the $2 Chuck. Shaw wasn't happy about it; it had been a prestigious winery.

He labelled his wine "Napa" even though few of the grapes came from there; there was a law passed requiring wine to have 70% of the grapes grown in Napa Valley to have that label. He sued and lost.

He democratized wine in America, but it's a mixed legacy to be sure. I certainly agree that good Vin de Table should be affordable for all to have with dinner - as it is in Europe. It's really tough to find a GOOD bottle under $10 after Trump's tariff BS, but I manage.

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Fred Franzia, creator of 'Two Buck Chuck' and champion of affordable wine, has died [View all] Nevilledog Sep 2022 OP

A toast to Fred Franzia and Two-Buck Chuck! With thanks... Hekate Sep 2022 #1

For they were some jolly good fellows... Backseat Driver Sep 2022 #2

RIP. A man for the people. brush Sep 2022 #3

Raising a glass of "four buck chuck" (inflation!) in his honour. niyad Sep 2022 #4

A toast to his memory. Duppers Sep 2022 #9

I noticed. I was at Trader Joe's yesterday. NT mahatmakanejeeves Sep 2022 #11

Judge box wine over on Fox News is mourning this weekend. sarcasmo Sep 2022 #5

Beat me to it Volaris Sep 2022 #13

+1 sarcasmo Sep 2022 #14

He will be buried in a cardboard box. ZonkerHarris Sep 2022 #6

Those cardboard boxes NJCher Sep 2022 #7

Thank you! That plastic watering bottle idea is excellent! niyad Sep 2022 #12

Raising a glass to him!🍷🕯nt Raine Sep 2022 #8

Thanks. I saw the obit in The Wall Street Journal. yesterday. NT mahatmakanejeeves Sep 2022 #10

His family sold the Franzia brand off, so that box wine wasn't him. maxsolomon Sep 2022 #15