North vs South

[Genki Hikari]

42. Yeah, that plays a part, but another reason

It's so popular with its residents is for a reason most of them probably haven't realized or considered:

Much as it pains me to admit it, that flag has a brilliant design. I'm not saying it's the most beautiful flag, but it does all the right things that a "logo" needs to do to be effective. And it IS effective, probably the most effective design of any state flag.

Think about it:



*The design is simple and straightforward, but not so much that it's pedestrian or boring, unlike this flag:



*The design is crisp and clear, not busy at all, or hard to make out the details, unlike this flag:



*And, most of all, the design isn't archaic-looking or inexplicable without a long explanation, unlike this flag:



*Instead, the TX flag has a modern look that directly ties it to the state's own tagline: The Lone Star State. How's that for a simple-but-effective message?

Whoever designed that flag (Texans help me out here) hit every single thing you want to see in a great logo. Companies pay MILLIONS to come up with such a simple but effective representation of their brand. They know the power that a great logo can have to make people not only identify the brand, right off, but also, in a way, identify WITH it.

Like Texans do with their flag now.