Any *good* psychologists here? How do we deal with voters' "feelings"?

[TwilightZone]

26. There needs to be a balance.

Trump's approval ratings are historically stable and are currently near three-year highs. It's become pretty obvious that he has a base level of support that is never going to waver, regardless of what he says and does, how many convictions he receives, and how much we throw at him. Beating people over the head with the same stuff ad infinitum hasn't accomplished anything.

Our focus should be on our side. Turnout is the key, as it always is. We need to motivate liberals, Democrats, left-leaning independents, and anyone else who'll listen to vote, simple as that. More Trump shit isn't going to do that. Anyone open to our message almost certainly already turned on Trump years ago. Telling them that he's an evil bastard for the 4,000th time is unlikely to get anywhere. They already know. The other side doesn't care.

We need to balance attacking Trump with targeting issues that people care about -- inflation, healthcare, immigration/border, jobs, economic issues, climate, choice, and so on.