This worked against Hillary Clinton, but Clinton had been vilified by the GOP for literally decades, and the smear campaigns worked largely because in 2016, the Democratic primaries did a lot of the damage even before the convention, so there weren't just seeds of doubt, but whole forests. Trump was also mostly a blank slate candidate.
This time around, there's really only around five weeks for the GOP to "define" (read "smear"
Kamala Harris, and the overwhelming volume of negative ads are largely going to fall on the ears of people who have already made up their decision one way or another. What's more, there's no real scandal to pull from (that they haven't already inflicted upon themselves), and given the relatively short time frame, I just can't see the barrage of negativity helping them in any significant way.
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