Feeling at home? New app lets US homebuyers see neighbors' politics [View all]
https://www.theguardian.com/us-news/2024/dec/18/oyssey-homebuyers-app-neighborhood-politics
Oyssey startup allows users to access neighborhood political affiliations and other social data
Americas political divide is likely to get even wider thanks to a new real-estate platform that lets potential buyers see the political affiliations of their future neighbors, as well as other social data and local demographics.
Oyssey, a tech startup launching this month in south Florida and New York City, allows buyers access neighborhood political affiliations based on election results and campaign contributions.
Were the advantage platform for homebuyers at a time when buyers have never needed an advantage more, Huw Nierenberg, CEO of Oyssey, said.
The new tech startup designed its platform around the belief that social data, such as age, education, and income demographics is more influential to prospective homebuyers than the layout or physical conditions of a home.