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[haele]

113. McMansions were an 80's marketing push.

Boomers were all grown up, and took to the Yuppification propaganda full on. You can have it all was the mantra being pushed during the Reagan years.
Everyone wanted the Lifestyles of the Rich and Famous. Even poor and working class folks on TV had nice, large, comfortable homes. American audiences were bombarded with the idea that normal sized apartments and smaller houses were for college students, the "sharing to save" buddies (in comedies), bohemians, criminals, or the elderly. Not for married couples or families starting out.
Anyway, that's been my experience.
But, the Tiny Home concept is still establishing itself, if you can get the land and utility hookup figured out. But living in a Tiny Home takes discipline and few belongings and toys, and not a lot of GenZ want to give things up.