YouTube Set to Introduce Paid Subscriptions This Spring

[thelordofhell]

2. Interesting that they mention Machinima...........

Vacas gained prominence online as a top-ranked hunter in World of Warcraft, a video game he has played for more than seven years. He began making YouTube videos last year, mostly of him joking around with other players and commenting on World of Warcraft and other games.

It wasn't long before Machinima, a multichannel YouTube network that specializes in video game content, came calling. The network offered him a partnership: It would put ads on his videos, and he would get a cut of the revenue generated from those ads. It sounded pretty good to Vacas, so he signed a contract with the company in November 2011.

But the devil was in the details: After signing with Machinima, he learned the company would own the rights to whatever content he made for the rest of his life and beyond, "in perpetuity, throughout the universe, in all forms of media now known or hereafter devised." Not only that, but his contract with the network was open-ended. There was no point at which it was set to expire.

http://www.phoenixnewtimes.com/2013-01-10/news/battling-youtube-for-money-and-creative-control/