INVENTOR OF ETCH A SKETCH DIES IN FRANCE AT 86 [View all]

[Ichingcarpenter]

(AP) — Andre Cassagnes, the inventor of the Etch A Sketch toy that generations of children drew on, shook up and started over, has died in France, the toy's maker said.

Cassagnes died Jan. 16 in a Paris suburb at age 86, said the Ohio Art Co., based in Bryan in northwest Ohio. The cause wasn't disclosed Saturday.


Then an electrical technician, Cassagnes came upon the Etch A Sketch idea in the late 1950s when he peeled a translucent decal from a light switch plate and found pencil mark images transferred to the opposite face, the Toy Industry Association said.

Ohio Art saw his idea at the Nuremberg Toy Fair in 1959. The toy, with its gray screen, red frame and two white knobs that are twisted back and forth to create drawings, was launched in 1960 and became the top seller that holiday season. More than 100 million have been sold worldwide

http://bigstory.ap.org/article/ohio-art-says-etch-sketch-creator-dies-france



I had one growing up and so did my kids
it was a timeless great toy even used
in political campaigns in the next century.