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Generic Other

(29,083 posts)

64. OK the product sucks but the ad

Sat Jun 1, 2013, 01:09 PM

Jun 2013

validates bi-racial people in this country. It acknowledges that we exist. I see now why for the LGBT community this kind of validation has meaning. I got tears in my eyes at this video because that family looked like my Asian/Anglo family. We are largely invisible in this country. The South wouldn't even make it legal for mixed race couples to marry until 1967. "Miscegenation" was a crime there.

Today 1 in 12 marriages is bi-racial. But you would never know it because this group has been ignored by the media in America.

I live in an area where almost any extended family I can think of has at least one bi-racial child in the family. That seems fairly normal to me. What seems extremely abnormal is the nasty reaction of other Americans toward bi-racial families.

I mean what the fuck, America? "E Pluribus Whitebread" -- I suggest we change our nation's motto.

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Highlight:

"I'm Biracial & That Cheerios Ad Is a Big Fucking Deal," ALSO "10 Reasons It's Best Commercial Ever" [View all] Hissyspit Jun 2013 OP

Hey, I like seeing ads like this. Isn't the idea to reflect reality? calimary Jun 2013 #1

Just When We Think We Are Maturing As A Society... grilled onions Jun 2013 #2

"WHY is this still such an issue?" Spitfire of ATJ Jun 2013 #12

I think seeing black folks in commercials has done more Warpy Jun 2013 #77

Oprah, Bill Cosby, and In Living Color did a WHOLE LOT for racial integration. nt valerief Jun 2013 #80

so did Amos n Andy Warpy Jun 2013 #82

Good point. nt valerief Jun 2013 #90

You just made a most basic point, Warpy - calimary Jun 2013 #98

Imagine if 'the mom' in this ad was a white male. edbermac Jun 2013 #3

That would do it...or the wife wearing a hijab. Behind the Aegis Jun 2013 #18

I'd heard about the stupidity, but hadn't seen the ad yet Lucinda Jun 2013 #4

If the advertisement wasn't for a GMO, it would be wonderful; as such, it is cynical/exploitive. proverbialwisdom Jun 2013 #5

OK the product sucks but the ad Generic Other Jun 2013 #64

THIS is why I didn't care Heather MC Jun 2013 #128

+1. Long overdue. I'm gonna buy a box of cheerios. nt limpyhobbler Jun 2013 #6

I should do that, too wryter2000 Jun 2013 #58

That is Sweet! I never would have seen that on tv.. not Cha Jun 2013 #7

I've seen a few other zentrum Jun 2013 #8

I bet the same people having a meltdown over this ad,... Spitfire of ATJ Jun 2013 #9

Who is rioting and killing people over this commercial? MrSlayer Jun 2013 #55

It helps that our crazy and stupid are drunk as well. Spitfire of ATJ Jun 2013 #57

I would say it is not equivalent treestar Jun 2013 #62

They're Americans. They don't actually do anything... Comrade Grumpy Jun 2013 #65

More warm and fuzzy. proverbialwisdom Jun 2013 #10

This made me laugh, cute kid! Rhiannon12866 Jun 2013 #11

Super cute kid and this commercial depicts a caring, loving family...it's all good. Tikki Jun 2013 #59

I agree, don't really get all the controversy... Rhiannon12866 Jun 2013 #108

I saw this on TV today onestepforward Jun 2013 #13

I honestly thought it was a normal family ad for Cheerios... cynatnite Jun 2013 #14

If I saw this on TV it wouldn't really register. Behind the Aegis Jun 2013 #15

This reminds me of an ad from last year. excringency Jun 2013 #16

Cheerios are not particularly good for ones heart. nt grahamhgreen Jun 2013 #17

Way past due LittleBlue Jun 2013 #19

The Jeffersons featured an interracial marriage...Tom and Helen Willis... MADem Jun 2013 #110

I really like ads like this that reflect the reality. :-) nt Raine Jun 2013 #20

By September, I will have a xxqqqzme Jun 2013 #21

Remember "Society's Child? tblue Jun 2013 #75

Proof yet again that right wing haters are not reality based. alphafemale Jun 2013 #22

THIS is controversial? Le Taz Hot Jun 2013 #23

In Freeperville NewJeffCT Jun 2013 #50

Or so they wish treestar Jun 2013 #63

My friend once told me that if I got 5 miles out of most metro areas in this country Generic Other Jun 2013 #66

I think that's definitely true in a lot of areas NewJeffCT Jun 2013 #76

I am a leftcoaster Generic Other Jun 2013 #84

Damn! AsahinaKimi Jun 2013 #125

And then you have my wife's family in Westchester. Tommy_Carcetti Jun 2013 #127

And even in that, they're effing wrong JackInGreen Jun 2013 #115

Thanks for posting this. DCKit Jun 2013 #24

True story malaise Jun 2013 #25

We love it! JustAnotherGen Jun 2013 #26

I love the ad too. Think it is perfect. The responses to the ad, including some here? Not so much Number23 Jun 2013 #92

Agreed JustAnotherGen Jun 2013 #96

Not only that but some bizarre comments about how ads like this "lifted us up from the ghetto" Number23 Jun 2013 #97

Something New JustAnotherGen Jun 2013 #112

The Op in that "other " thread was commenting on the reaction iemitsu Jun 2013 #116

The OPs comments in that thread make it very well understood exactly what he's saying. Number23 Jun 2013 #121

Sadly too many political figures (right wingers) are still catering to maddiemom Jun 2013 #103

The rise of interracial marriage (15% of new marriages vs 7% in 1980) pampango Jun 2013 #27

It's a great, sweet, inclusive ad. mattclearing Jun 2013 #28

okay - saw the commercial 3 times and never caught that it was interracial rurallib Jun 2013 #29

This Cheerios Ad helps more than just interracial children 53tammy Jun 2013 #30

sad that this is news but good none the less dembotoz Jun 2013 #31

Cute ad Clear Blue Sky Jun 2013 #32

The ad's not racist. TDale313 Jun 2013 #53

The people who are offended by this commercial need help Gothmog Jun 2013 #74

Message auto-removed Name removed Jun 2013 #79

I thought racism had been dying out. I've been thoughraly disabused of this misconception ... marble falls Jun 2013 #33

Cute Commercial savebigbird Jun 2013 #34

That's is a good commercial. Whisp Jun 2013 #35

Gee, all the vitriol they really want to spew at Obama (white mother, black father) mnhtnbb Jun 2013 #36

Surely President Obama "validates the existence of biracial people" more than a Cheerios ad (nt) Nye Bevan Jun 2013 #37

No, a lot of the Freepers NewJeffCT Jun 2013 #49

This could be why the freepers would have fits over the ad treestar Jun 2013 #61

Very clever and funny commercial.. mountain grammy Jun 2013 #38

AND they named it "just checking" Schema Thing Jun 2013 #39

I'm 65 heaven05 Jun 2013 #40

People used to ask me the same thing about my son notadmblnd Jun 2013 #41

Perfectly captured how kids that age think & reason 66 dmhlt Jun 2013 #42

I was waiting for this to happen..... WcoastO Jun 2013 #43

I just love this commercial :-) <3 mettamega Jun 2013 #44

Absolutely adorable commercial. 1monster Jun 2013 #45

We are all of only one race ~ the human race. Thanks, Hissyspit, Zorra Jun 2013 #46

My best friend married her African American husband in '92 pink-o Jun 2013 #47

It's certainly a lot more accepted than it was 20+ years ago NewJeffCT Jun 2013 #51

Confession Generic Other Jun 2013 #67

Oh, that's heartbreaking that you went thru that! pink-o Jun 2013 #69

I don't doubt his sincerity in feeling "sorry" for me Generic Other Jun 2013 #85

I have always thought that children of much different parents (there is only the human "race") GeoWilliam750 Jun 2013 #86

Yay for bi-racial people Generic Other Jun 2013 #87

Yay, for you Generic. iemitsu Jun 2013 #117

We are quickly becoming a multiracial country and there is nothing the bigots can do about it kimbutgar Jun 2013 #48

I didn't notice... just thought it was cute. astonamous Jun 2013 #52

Eat my multigrain Cheerios w bananas every day! The little girl is precious. Great commercial! CarmanK Jun 2013 #54

Don't these people watch HGTV? They have lots of mixed couples csziggy Jun 2013 #56

In fact, there should be a sitcom about an interracial family treestar Jun 2013 #60

That would be Different Strokes. nt SCVDem Jun 2013 #72

Family yes JustAnotherGen Jun 2013 #95

Multiple threads on topic SCVDem Jun 2013 #68

You must be mistaken about the uproar--haven't you heard that racism is over? Dark n Stormy Knight Jun 2013 #70

Love this ad! lupinella Jun 2013 #71

This reminds me of the "Etheral Cereal" ad DFW Jun 2013 #73

Where POTUS grew up, Meagan Hatcher-Mays' family was the norm... Hekate Jun 2013 #78

K&R (nt) oxymoron Jun 2013 #81

What a cute commercial! lunatica Jun 2013 #83

I have never really understood GeoWilliam750 Jun 2013 #88

Hey Hissy.. pangaia Jun 2013 #89

When I read this I figured out I hadn't seen the ad. Auntie Bush Jun 2013 #91

As I posted elsewhere.... ewagner Jun 2013 #93

#11. tv usually gets cute horribly enervatingly wrong; not so with that little girl! nt patrice Jun 2013 #94

I bought my box today. tavernier Jun 2013 #99

I'm with the author of this article TxDemChem Jun 2013 #100

great movie heaven05 Jun 2013 #114

It is definitely a must-watch TxDemChem Jun 2013 #126

I have three grandsons VA_Jill Jun 2013 #101

I bought a box today just becuase of this commercial proud patriot Jun 2013 #102

K&R 7wo7rees Jun 2013 #104

I grew up in an era where some of the straight-laced Protestant parents maddiemom Jun 2013 #105

It is a cute well made commercial davidpdx Jun 2013 #106

It's a US-centric issue...no one would bat an eyelid in europe... HipChick Jun 2013 #107

I thought it was awesomely funny. Had there not been such a big deal over it, Katashi_itto Jun 2013 #109

K & R MichaelMcGuire Jun 2013 #111

It's Not Nice to Fool Little Kids yellowwoodII Jun 2013 #113

the word "biracial" azureblue Jun 2013 #118

The Cheerios on the father's heart made me laugh out loud at the end- great commercial mike dub Jun 2013 #119

Its about the TYPE of interracial relationship CrazyBob Jun 2013 #120

My pet. Inspite of how he looks - he wouldn't hurt you. He's a very gentle animal. AAO Jun 2013 #122

This is much ado about nothing. craigmatic Jun 2013 #123

WTF? Lithos Jun 2013 #124

Spam deleted by MIR Team sandieg Dec 2013 #129

Message auto-removed Name removed Feb 2014 #130