General Discussion
In reply to the discussion: The government figured out sockpuppet managment but not "persona management". [View all]nashville_brook
(20,958 posts)the fake activist and FBI/teaparty cohort is doing a workshop in August called:
Dig Your Well Before Youre Thirsty: The Importance of Relationships (Grassroots Activism Session)
Featuring Brandon Darby & Evan Feinberg (Generation Opportunity)
ignore for a moment the diamond-dense irony of Brandon Darby teaching relationship-building and focus on the stated objective: dig your well before you're thirsty.
when i notice posters being particularly driven on a RW/authoritarian subject it's often the case that their memberships begin a year or two prior to the high-profile activity. yes, it feels like we see this here, but i think you really see it on mass media like NPR, HuffPo and other mega-comment forums.
as a PR counselor, if I were coaching clients on a long-term guerrilla/"street-team" strategy for "brand" management, I'd suggest the very same thing: accrue your assets, build relationships, and let the personas fly under the radar until they're needed. and maybe they've got 10 that focus on the client's core service...let's say it's fossil fuels. they might create a total of 100 personas and task them with different subjects, and different engagement strategies. the goal would be to have enough personas that you'd be able to attack an idea from different levels: reasoned argument through ad hominem trolling. they could lose the most disruptive personas (pawns, if this were chess), and keep their highest value personas (knights, bishops, queens) for long-term.