Attack of the gluten intolerant sex addicts, Mark Morford

[Orrex]

52. If you were the only person who made claims about gluten, then that would be fine

The "gluten-free" industry, like any niche-product market, is a terrific moneymaker that simply didn't exist a decade ago. The fact that you receive no financial windfall is irrelevant. The companies that sell products based on the perceived benefits of gluten are certainly reaping the benefits.

Of course, that doesn't mean that their claims are false. It simply means that they are in a position to gain from the perception that gluten intolerance is more widespread than it might truly be.


I brought up condroitin as an example of why it is invalid to dismiss a claim solely because of a perception of potential financial gain by the claimant, but the particular product is irrelevant. I chose condroitin because it's another product hard-marketed to treat a perceived medical condition. If you are uncomfortable with that example, I invite you to offer any alternative that appeals to you, because the issue is the same.