Struggling Clear Channel And Rush Limbaugh's $400 Million Payday

[JHB]

31. Maybe, but this time is playing out differently from previous flaps

Every other time he's pissed someone off the outrage was effectively confined, so no action gained much traction. This case comes after months upon months of recent RW attacks (threatening to default on the deficit over Planned Parenthood, getting Komen to attack PP in a manner that was actually directly against their stated mission, the parade of radical state laws like the ultrasound bills and personhood laws that would effectively outlaw contraception, etc.).

Those things were driven by forces outside Limbaugh, they're not done yet, and as long as they keep trying to shove their agenda into everybody's face (and other anatomy) Rush's foaming will stay fairly fresh in peoples' minds. He'll have a lot more trouble disentangling himself from it because he can't control it. He doesn't unilaterally get to quietly drop the matter for a few weeks to let it blow over, as he's done in the past.

Whatever happens in the end, I don't think he'll be able to completely go back to business as usual.