General Discussion
In reply to the discussion: Cosmos is not a Ratings Disaster [View all]Blue_Adept
(6,499 posts)It does matter. Live+3, Live+7 and all sorts of streaming numbers come in to gather the total viewership of a show and how it will proceed forward.
Example is Game of Thrones; a new episode will bring in about 4 million people the first showing. By the end of the week, through all the ways that HBO shows it, the numbers are closer to 13 million.
That's the information that broadcasters are looking at. And with the changes Fox is implementing this year to how they program, they're looking at it a lot as well.
International carriage is important as well and factors into whether shows stay alive.
Ratings still mean a whole lot. The game changed in the last few years with how it's all registered but people haven't noticed. Hell, the Nielsen group keeps track of social buzz for all sorts of properties and provides that as well as a gauge for networks.