The real reason the French don’t get fat

[bananas]

35. Nutrition has already been called "woo" here. Next will be "flavor".

Flavor is one kind of qualia, but materialists don't believe in qualia, materialists only believe in zombies.

http://plato.stanford.edu/entries/zombies/

Zombies in philosophy are imaginary creatures used to illuminate problems about consciousness and its relation to the physical world. Unlike those in films or witchraft, they are exactly like us in all physical respects but without conscious experiences: by definition there is ‘nothing it is like’ to be a zombie. Yet zombies behave just like us, and some even spend a lot of time discussing consciousness.

http://en.wikipedia.org/wiki/Philosophical_zombie

A philosophical zombie or p-zombie in the philosophy of mind and perception is a hypothetical being that is indistinguishable from a normal human being except in that it lacks conscious experience, qualia, or sentience.[1] For example, a philosophical zombie could be poked with a sharp object, and not feel any pain sensation, but yet, behave exactly as if it does feel pain (it may say "ouch" and recoil from the stimulus, or tell us that it is in intense pain).

The notion of a philosophical zombie is used mainly in thought experiments intended to support arguments (often called "zombie arguments&quot against forms of physicalism such as materialism, behaviorism and functionalism. Physicalism is the idea that all aspects of human nature can be explained by physical means: specifically, all aspects of human nature and perception can be explained from a neurobiological standpoint.

http://en.wikipedia.org/wiki/Qualia

Qualia (/ˈkwɑːliə/ or /ˈkweɪliə/; singular form: quale (Latin pronunciation: [ˈkwaːle]) is a term used in philosophy to refer to individual instances of subjective, conscious experience. The term derives from a Latin word meaning for "what sort" or "what kind." Examples of qualia are the pain of a headache, the taste of wine, or the perceived redness of an evening sky.

Daniel Dennett (b. 1942), American philosopher and cognitive scientist, writes that qualia is "an unfamiliar term for something that could not be more familiar to each of us: the ways things seem to us."[1]

Erwin Schrödinger (1887-1961), the famous physicist, had this counter-materialist take:

The sensation of color cannot be accounted for by the physicist's objective picture of light-waves. Could the physiologist account for it, if he had fuller knowledge than he has of the processes in the retina and the nervous processes set up by them in the optical nerve bundles and in the brain? I do not think so.[2]

The importance of qualia in philosophy of mind comes largely from the fact that it is seen as posing a fundamental problem for materialist explanations of the mind-body problem. Much of the debate over their importance hinges on the definition of the term that is used, as various philosophers emphasize or deny the existence of certain features of qualia. As such, the nature and existence of qualia are controversial.