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In reply to the discussion: It's frightening how easy it is to build support for war [View all]deutsey
(20,166 posts)The excellent documentary "The Century of the Self" examines how modern PR is used to control and manipulate the masses.
http://topdocumentaryfilms.com/the-century-of-the-self/
This series is about how those in power have used Freud's theories to try and control the dangerous crowd in an age of mass democracy. Sigmund Freud, the founder of psychoanalysis, changed the perception of the human mind and its workings profoundly.
His influence on the 20th century is widely regarded as massive. The documentary describes the impact of Freud's theories on the perception of the human mind, and the ways public relations agencies and politicians have used this during the last 100 years for their engineering of consent. Among the main characters are Freud himself and his nephew Edward Bernays, who was the first to use psychological techniques in advertising. He is often seen as the father of the public relations industry.