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In reply to the discussion: Why is Boeing advertising on Chris Hayes show? [View all]meaculpa2011
(918 posts)38. I'm old enough to remember TV commercials for...
DuPont, Burlington Industries, Dow Chemical and many other corporations that did not market consumer products.
Railroads and container ship companies advertise on TV even though none of us will ever ship thousands of tons of cargo.
I also worked for a major pharmaceutical company more than 30 years ago, before consumer advertising was permitted.
We ran corporate image TV ads.
As for leverage on content, you can make the same claim for any advertiser. If Stewart makes a joke about Fruit Loops will Kellogg's pull their ads?
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Now we're getting somewhere! Boeing is making a marketing error because of YOU...
brooklynite
Nov 2014
#20
And the point of your unnecessary sarcasm in response to a simple post asking a question is???
HERVEPA
Nov 2014
#27