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Fri Feb 20, 2015, 12:31 AM

Time Magazine Affirms - Rush Limbaugh Is In Trouble [View all]

It seems the larger mainstream media outlets like Time Magazine are starting to realize that 'small-fry' social media outlets have become a force to be reckoned with.

Last week, I published a Daily Kos diary about Wall Street Journal radio statistics. The industry numbers confirmed social media campaigns are winning the fight against hate radio, namely Rush Limbaugh. And now, Time Magazine is jumping in. Both are seeing social media groups like StopRush, BoycottRush, and FlushRush cause Rush Limbaugh to lose sponsors, radio stations, and market standings. And these groups are supported by larger social media news organization/blogs like Daily Kos, Media Matters, Liberals Unite, Addicting Info, Politico, and PoliticusUSA, who continue to cover stories about the Limbaugh protest. Despite all of Limbaugh's money and best efforts to squelch the protest, it just keeps growing.

Time Magazine writer, Brian Rosenwald, chimed in on Wednesday. Rosenwald is completing his doctoral dissertation. In this article he discusses how talk radio has changed politics/public policy, and how now, the internet is changing talk radio. For decades, Limbaugh could get away with atrocities like making up sick songs about AIDS victims and getting away with it. Rosenwald goes on to say it's very different now:

Today, by contrast, every word that Limbaugh says is broadcast and archived. Watchdog groups, such as Media Matters, scrutinize every word, waiting to blast any potentially offensive statements out to the world. Whereas the opinions of non-listeners might have been irrelevant in 1988 and a boycott hard to organize, someone who considered the Elba comments to be racist could easily use social media to pressure advertisers to remove their ads from Limbaugh’s program (as many did in 2012 after Limbaugh insulted Georgetown student Sandra Fluke).


Most folks following the protest know that current campaigns not only pressured advertisers in 2012, they have continued to do so for three years.

Read more: http://www.dailykos.com/story/2015/02/19/1365415/-Time-Magazine-Joins-WSJ-To-Claim-Social-Media-Groups-Are-Pushing-Rush-Limbaugh-Off-Public-Radio?detail=facebook

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Reply Time Magazine Affirms - Rush Limbaugh Is In Trouble [View all]
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