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In reply to the discussion: Remember tobacco? A product once "scientifically" proven to be harmless [View all]pnwmom
(110,306 posts)in support of its propaganda campaign.
http://tobaccocontrol.bmj.com/content/11/suppl_1/i110.full
Evidence now indicates that senior scientists and executives within the cigarette industry knew about the cancer risks of smoking as early as the 1940s and were aware that smoking could cause lung cancer by the mid 1950s. By 1961, cigarette companies had access to dozens of published scientific studies warning that cigarette smoking and chemical agents found in tobacco smoke might cause cancer. Despite growing knowledge of the serious health risks associated with cigarette smoking, cigarette companies continued to reassure smokers that their products were safe. In January 1954, Philip Morris, RJ Reynolds, Brown & Williamson, Lorillard, and American Tobacco jointly placed an advertisement entitled A Frank Statement to Cigarette Smokers which appeared in 448 newspapers in 258 cities, reaching an estimated 43 245 000 people.7, The Frank Statement advertisement questioned research findings implicating smoking as a cause of cancer, promised consumers that their cigarettes were safe, and pledged to support impartial research to investigate allegations that smoking was harmful to human health. This paper examines the extent to which cigarette companies fulfilled the promises made to consumers in the 1954 Frank Statement advertisement and the effect of these promises on consumer knowledge, beliefs, and smoking practices.