A Battle With the Brewers [View all]
AFTER seeing Anheuser-Busch's devastating exploitation of American Indians, I'm done with its beer.
The human toll is evident here in Whiteclay: men and women staggering on the street, or passed out, whispers of girls traded for alcohol. The town has a population of about 10 people, but it sells more than four million cans of beer and malt liquor annually - because it is the main channel through which alcohol illegally enters the Pine Ridge Indian Reservation a few steps away.
Pine Ridge, one of America's largest Indian reservations, bans alcohol. The Oglala Sioux who live there struggle to keep alcohol out, going so far as to arrest people for possession of a can of beer. But the tribe has no jurisdiction over Whiteclay because it is just outside the reservation boundary.
So Anheuser-Busch and other brewers pour hundreds of thousands of gallons of alcohol into the liquor stores of Whiteclay, knowing that it ends up consumed illicitly by Pine Ridge residents and fuels alcoholism, crime and misery there. In short, a giant corporation's business model here is based on violating tribal rules and destroying the Indians' way of living.
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