Playboy's First Nudity-Free Issue Targets Teens With a Snapchat Selfie [View all]
http://gizmodo.com/playboys-first-nudity-free-issue-targets-teens-with-a-s-1757161915

This is Sarah McDaniel, a 20-year-old Instagram celebrity. Shes on the cover of the newly nudity-free Playboy magazine, striking a very millennial pose. Notice anything odd about her eyes, though?
McDaniel took the internet by storm a few months ago thanks in part to her particularly beautiful case of heterochromia irdum. This is why she has one brown eye and one blue eye. But thats only a small part of what makes this cover interesting. Since Playboy decided to go PG-13 in October, the magazine says that traffic to its website has spiked by 400-percent and the mean reader age dropped from 47-years-old to 30. It seems like the pivot to being a better-behaved media empire was pretty smart.
Cleverly, the new cover manages to evoke not only the obvious Snapchat reference but also a little bit of the internet cam girl allure. So its familiar, if not a little naughty at the same time. McDaniel said of the cover, The idea was to look at me from a boyfriends perspective. (The photo was, of course, taken by a professional.)
Its voyeuristic and alluring which is why people started reading Playboy in the first place.
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Playboy nudity free? Never saw that one coming. What next? Cosmo without bad sex tips?