Howard Dean rallies the Internet with plan to destroy Breitbart and its already working

[Dustlawyer]

28. Yes, but it makes the site less believable to casual readers.

I will give you a real life example:

Several years ago the U.S. Chamber of Commerce decided to create courthouse newspapers to influence juries sitting to decide cases, especially civil lawsuits against corporations and doctors. Their original plan was to place newspapers in what they had identified as "Judicial Hellholes." The first one was in West Virginia, the next one was in my area and is called the Southeast Texas Record Southeasttexasrecord.com. The have some others, another one I know of is the Louisiana record out of NOLA. They all have "Record" in the name and none identify the Chamber as the owner.

When it first came out they were free right outside the jury assembly room to the courthouse. They even handed their first edition to jury panels sitting outside the courtroom they were about to go in to see if they would be picked for the jury. I know because we were about to start a mesothelioma (fatal cancer caused by asbestos exposure) trial. Across the hall a medical malpractice case was about to start. Coincidentally, (not) the two front page stories were about Trial lawyers filing fraudulent asbestos cases and doctors leaving he state due to the trial lawyers filing so many frivolous medical malpractice cases in the state.

These first issues contained no ads and were treated like the corporate rag they were, no one was taking them. Then they started running advertising and made the layout resemble a legitimate paper and they got a much better response. They have gone online now and had to remove them from our courthouse. I see them for sale now in the convenience store by my house. While the stories got more objective, the editorials are as bad or worse than you would expect.

I hope this works, but the RW media National Enquirer formula has so many hooked already the regulars will still come. Hopefully as they die out they will not be replaced.