17 companies pull ads from 'The O'Reilly Factor' in growing backlash [View all]

[BainsBane]

"The O'Reilly Factor" is facing a growing advertiser revolt, as 17 companies have pulled their commercials from the show amid a scandal involving the host, Bill O'Reilly.

Mercedes-Benz, Hyundai, BMW of North America, Mitsubishi Motors, Lexus, Constant Contact, Bayer, Ainsworth Pet Nutrition, Orkin, UNTUCKit, Allstate, Esurance (which is owned by Allstate), T. Rowe Price, GlaxoSmithKline, Sanofi, Credit Karma and Wayfair are pulling ads from "The O'Reilly Factor" after a report about five settlements with women who alleged sexual harassment or verbal abuse by O'Reilly.

The decisions signal the potential of financial damage for "The O'Reilly Factor," the most popular show on cable news, and its network, Fox News.
Paul Rittenberg, the executive vice president of advertising sales at Fox News, addressed the exodus in a statement on Tuesday.

"We value our partners and are working with them to address their current concerns about the O'Reilly Factor," Rittenberg said. "At this time, the ad buys of those clients have been re-expressed into other FNC programs."

http://money.cnn.com/2017/04/03/media/mercedes-ads-bill-oreilly/

Couldn't happen to a more deserving asshole.