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Showing Original Post only (View all)Too early to start thinking about campaign slogans? [View all]
I was struck when an interviewee on NPR (PBS??) reported asking his college class what Trump's campaign was about and everyone responded "Make America great again." No one could respond when he asked what Hillary's was. Now I know what Hillary's was, "Stronger Together." I thought it was great, but it obviously didn't grab people's attention. I admit I had to look up Obama's, but when I saw "Yes, we can!" I remembered that it made news stories in a way that "Stronger together" never did.
What is the secret of a riveting campaign slogan? I'm sorry to say that I think it may be more important than I had thought. Bringing change for the better everywhere she goes is a great attribute for a president, as far as I'm concerned, but it's not pointed enough to grab the modern attention span.
Ideas?