General Discussion
In reply to the discussion: Voter Turnout in GA-06 was only 58% [View all]Lee-Lee
(6,324 posts)Not how it will make the country better. Not how it will make their state better. Not how it will make their racial/ethnic/religious group better off as a hole.
SPECIFIC ways it will make THAT INDIVIDUAL better off.
That's what motivates the kind of people who can't be bothered to turn out.
We tend to talk to people about big picture stuff because that's what motivates us. It doesn't work with them.
And then, this is key- FOLLOW UP AND DO WHAT THE HELL YOU PROMISED.
If you talk to rank and file union members who are not motivated to vote at all or to vote dem, do you know what they will say? "They all talk big about labor but they never actually do anything to make it better for us so why keep helping them for empty promises and hollow praise?". You can only run on "The other guy is the devil" for so long. You need to deliver in ways that makes a persons life better to bring them out.