Got fed up. Wrote to NBC's Phil Griffin and Andy Lack about MSNBC grotesqueries [View all]

[calimary]

Let me know what you think. Address included at the top here, in case you want to use it for your own letter.

Phil Griffin
NBCUniversal
30 Rockefeller Plaza
New York, NY 10112

Dear Mr. Griffin –

Longtime loyal MSNBC viewer here. Demographically: female, white, 64, college grad, wife/mother, news/politics junkie, retired news anchor/reporter, lifelong liberal Democrat, and I vote! Honored to be a member of your loyal viewership that’s lifted MSNBC to #1 in cable news in prime time, thanks to two true gems - Maddow and O’Donnell!

First: THANK YOU for relieving us of Greta Van Susteren. I wrote you months ago to point out that such a signature Fox News name DOES NOT BELONG on a network like MSNBC. Her ratings failure proved my point. PLEASE understand your audience better. We’re home at MSNBC precisely BECAUSE it does not feature programming or on-air talent like what you’d find at Fox News. If we wanted that presentation, we’d already be watching over there.

2) WHY did you force Megyn Kelly on NBC? The ratings already prove that’s another fail. She reads ice-cold on camera. She does not, and will not, appeal at any network whose audience isn’t predominately male, old, white, conservative, and horny. Move her over to MSNBC at your peril. There are far better and smarter ways to spend $17+ million/year.

3) WHY is the #1 BEST interviewer in cable news being squandered on weekend mornings? Joy Reid deserves and has earned massively better exposure, like a Monday-through-Friday show.

4) WHY do Ali Velshi and Stephanie Ruhle deserve so much Monday-through-Friday exposure? There are THREE shows between those two people alone. You really don’t have any other available talent? Are you planning to change the name of MSNBC into the Velshi/Ruhle network?

5) WHY is MSNBC being turned into a whites-only club? You gave up a Tamron Hall for the Alpha blonde from Fox News??? While the excellent Craig Melvin is reduced to a mere fill-in, and the brilliant Joy Reid languishes on the weekends?

6) WHY would you even consider the smug, arrogant, and obnoxious Hugh Hewitt for ANY exposure on MSNBC??? WHY does ANY conservative merit a show on MSNBC in the first place??? Do you just have a thing for a bad fit? Do you buy your suits that way?

I represent your largest and most loyal constituency. WHY do you make programming choices like you have? Unless you’re a mole for CNN (or worse, Fox)?

PLEASE consider the constituency you have, which is THE reason why MSNBC now reigns in cable news. If you continue to alienate us with your bad hires and programming decisions, you can count on legions of us finding new homes for our loyalty.

I was right about Greta. I’m right about this, too.


Signed, and CC'd to Andrew Lack