NBC Insider: Total Panic Over Megyn Kelly's Morning Show [View all]
NBC Insider: ‘Total Panic’ Over Megyn Kelly’s Morning Show
Megyn Kelly begins her 9 a.m. NBC show in four weeks’ time. NBC colleagues are nervous that the poor showing of her Sunday night current-affairs show will follow her to ‘Today.’
Lloyd Grove 08.30.17 1:00 AM ET
Four weeks before the Sept. 25 debut of Megyn Kelly Today—the 9 a.m. replacement for the venerable morning show’s third hour, Today’s Take—some NBC insiders are expressing doubts, and even worries, about the network news division’s plan to scrap a reliable long-running program in order to morph the former Fox News anchor and Donald Trump nemesis into an accessible, female-friendly personality for an ethnically diverse daytime viewership.
Yet, according to network insiders, her new role is prompting “questions internally about who her audience is exactly” as well as a sense of “total panic” concerning the intense media scrutiny that will unavoidably attend the launch of Megyn Kelly Today, to say nothing of the need to publicly vindicate NBC News Chairman Andy Lack’s $17 million gamble (reportedly her eye-popping annual compensation) when he wooed her away from Fox.
It was not a good omen for Kelly’s daytime prospects when Sunday Night with Megyn Kelly posted disappointing numbers, was reportedly pulled from its limited summer run July 30 two episodes short of the expected 10, and attracted unwelcome controversy with the Alex Jones segment, notably protests from the relatives of the Sandy Hook Elementary School victims (including 20 young children killed in a mass shooting that Jones had called a hoax).
http://www.thedailybeast.com/nbc-insiders-total-panic-over-megyn-kellys-morning-show
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