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PBass

(1,537 posts)
13. Those are not TV ads (reponse to Coyotl, post #6)
Sat Oct 6, 2012, 11:19 AM
Oct 2012

Those are online ads, and they are a different category altogether. Ads that get shown on broadcast TV are more important. Here's how you can tell right away -- if it's :30 or :60 in length (YouTube adds an extra second of digital slop sometimes) then it's almost certainly for broadcast TV. If it's an odd length like :48, it's an internet ad. Internet ads tend to preach to the converted, more than a broadcast ad.

I agree, the ad is not very good... repeats the negative info (a no-no). Plus, it tries to discuss two different lies, but neither lie is really covered that well. And is vulnerable to the counter-claim that "They have their experts, and we have our experts. Views differ."

A better approach would be to show a Romney split-screen, and let him contradict himself. They could really connect the "liar" theme together with the older "flip-flopper" theme, and having Romney saying the contradictory words onscreen would be highly effective.

"Which Mitt Romney should we believe?" -- that kind of thing would be better.

Recommendations

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I get it, but the rule of thumb is, greenman3610 Oct 2012 #1
Yeah, well there is one thing that's definitely worse than explaining. PAMod Oct 2012 #5
Here's what I stop and wonder about Plucketeer Oct 2012 #9
of course team romney knows what is true and what is not iemitsu Oct 2012 #29
Yeah, I have to agree. Don't like it. Faygo Kid Oct 2012 #10
I'm not overwhelmed with it either. Too soft and you have to pay attention. Fla Dem Oct 2012 #18
studies show that repeating a false frame, even to refute it greenman3610 Oct 2012 #22
I think it's a great ad. It counters the dishonest ads Romney did. OKNancy Oct 2012 #2
Funny how... Indi Guy Oct 2012 #3
I agree with you goclark Oct 2012 #20
You cannot debate somebody who is dishonest- Newt Gingrich alfredo Oct 2012 #4
An entire set of Mitt the Liar ads here: Coyotl Oct 2012 #6
Those are not TV ads (reponse to Coyotl, post #6) PBass Oct 2012 #13
Thanks for posting these awake Oct 2012 #28
Obama better be careful with using ad footage Hayabusa Oct 2012 #7
Romney makes me sick. I can't wait til that sleaze goes away. Aldo Leopold Oct 2012 #8
this first ad needs tweaking!!! wordpix Oct 2012 #11
I agree. nt Why Syzygy Oct 2012 #24
Lame ad titaniumsalute Oct 2012 #12
I agree, mary195149 Oct 2012 #14
This is nowhere near strong and focused enough Nancy Waterman Oct 2012 #15
I didn't care for the ad either. A Brand New World Oct 2012 #16
pathetic ad that makes no point unless oviedodem Oct 2012 #17
Watching the ad, I found myself thinking, "Wait a minute, what are they saying here? NBachers Oct 2012 #19
Meh. Only a not bad ad... 99 Percent Sure Oct 2012 #21
It's confusing. Why Syzygy Oct 2012 #23
Usual rules do not apply when its the economy. Voters will vote on the issues if it means $$$. McCamy Taylor Oct 2012 #25
And, when it's the economy, bravado and swagger don't count nearly as much as they would McCamy Taylor Oct 2012 #26
When to nail Romney about his lies was Wednesday night. You know Romney doc03 Oct 2012 #27
Meh. n/t D23MIURG23 Oct 2012 #30
You have to understand BrainMann1 Oct 2012 #31
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