In addition, Brown squandered his run by not running on his record - which means one of two things (or both) - his record could not get him elected or he ran a stupid campaign.
The election showed that he was not the nice guy that the media defined him as (which was a huge gift.)
In addition, the winner becomes the most junior Senator AND he has to run again in 2014! Imagine how the former Senator with delusions of grandeur would like that. He would be less likely to take frequent phone calls from Obama and the Secretary of State and the kings and queens. Not to mention he may not even be ranking member of a subcommittee - of which he misspoke saying he was a ranking member of the Armed Services Committee.
This is a special election so one of the Congressmen could run, or one of the candidates from last time who never really went against Brown. (It could be fun to have two Senators Warren from Massachusetts.)
The fact is though, Kerry is incredibly valuable in either the very influential Senate position he has or as Secretary of State. In a way, the fact that he is so talented makes him great in either role and a loss to the role that he is not in. It is very hard to see anyone doing as well as Secretary of state and a Senate without Kerry loses a foreign policy and a finance expert. (In fact, the position that lets him use all his skills was the one he sought in 2004.) 
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