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In reply to the discussion: Grover Norquist: Obama Won Because He Called Romney A 'Poopy Head' [View all]AgingAmerican
(12,958 posts)Of "Fear and smear". Rove should have been even MORE powerful than in the past because on top of his fear and smear strategy, he had fists full of corporate cash to throw at the battleground states.
Obama proved that Democracy trumps money and stupidity. Obama's campaign hired brilliant socioligist types and silicon valley types who created a very sofisticated database of potential Democratic voters in areas that had been previously overlooked. Obama's campaign team then concentrated on registering these untapped potential voters and getting them to the polls. Romneys aids were completely blindsided by this. They didn't even know these voters existed. It really was a brilliant campaign. Smart on top of smart.
Rove, on the other hand, threw handfuls of excrement around, which once upon a time served GW Bush well. Pair that with the fact Romney has zero integrity and is an unabashed pathological liar and you had the perfect storm for Romney's Defeat.
Obama used Roves strategy against him and beat him over the head with it, instantly reacting to their lies with ad blitzes pointing out such.
To beat the handful's of PAC money in battleground states, Obama's team used CAMPAIGN MONEY in battleground states instead of PAC money. This allowed them to run more ads than Rove, because the law allows candidates to bulk buy ads at a much lower rate if they use their own campaign money. Romneys campaign used PAC money in those states. Another thing, the PAC money ads run by Romney were idiotic. I saw a few of them and they were bizarre, talking about the "dangers of socialism" and other ideological tea party level nonsense.
It was the perfect storm, brilliantly played!