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Orrex

(67,152 posts)

28. Please.

Reply to tridim (Reply #26)

Mon Feb 10, 2014, 10:04 AM

Feb 2014

I can assure you with nearly 100% certainty that we own more LEGO than anyone you know, and we own more Mega Bloks than LEGO. I know all about the construction toy industry, including LEGO's long history of frivilous, aggressively anti-competitive litigation and its efforts to shut down its competitors by strong-arming the US Customs department, for example.

If Walmart made a cute, full-length animated commercial about its bold associates fighting against Big Corporate greed/corruption, would you embrace it as a terrific family film? Or would you recognize it as a cynical, profit-generating campaign?

I've asked my sons about it, and they have no particular interest in the current LEGO commercial. "We'll watch it on NetFlix," said the younger.

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Highlight:

'Lego Movie' posts top box-office opening of 2014 with $69.1 million [View all] Grassy Knoll Feb 2014 OP

I heard that the actors were really plastic. AnnieBW Feb 2014 #1

Budump...Cheeee Grassy Knoll Feb 2014 #2

Really decent movie. TheMightyFavog Feb 2014 #5

SPACESHIP!!! svpadgham Feb 2014 #13

I was mostly into the "Expert" sets at the time, but remember that set fondly. tridim Feb 2014 #20

$69 million would buy an awful lot of Mega Bloks... n/t PoliticAverse Feb 2014 #3

i`m waiting for the dvd... madrchsod Feb 2014 #4

Cultcha, ain't it wunnerful? marble falls Feb 2014 #6

Tie-in videogame comes out soon... Archae Feb 2014 #7

REally? abelenkpe Feb 2014 #9

It's out now. Archae Feb 2014 #12

Wait, what? FOX news doesn't like the lego movie?? nt abelenkpe Feb 2014 #8

Yep, Anti-Business don't cha know... Grassy Knoll Feb 2014 #11

Wow. Thanks! nt abelenkpe Feb 2014 #22

Dang, they really need to get a life. Xyzse Feb 2014 #33

Took my grand kids to see it last night mokawanis Feb 2014 #10

A 100 minute commercial? Orrex Feb 2014 #14

It's really not. bigworld Feb 2014 #16

It means big profits for The Lego Group, a privately held & aggressively litigious Big Corporation Orrex Feb 2014 #18

Orrex...I'm not fond of the advertising culture JackInGreen Feb 2014 #25

Unlike Barbie dolls or GI Joes... Frank Cannon Feb 2014 #27

One of the central themes of the film is conformity vs. non-conformity. apnu Feb 2014 #37

They also happen to make the best toy in the world. tridim Feb 2014 #26

Please. Orrex Feb 2014 #28

Keep buying those knockoff, Chinese made Mega Bloks! tridim Feb 2014 #29

Keep pretending that LEGO products aren't made in China! Orrex Feb 2014 #30

Most LEGO is made in Denmark. nt tridim Feb 2014 #34

Most LEGO *bricks* are made in Denmark. nt Orrex Feb 2014 #35

No the 'best toy in the world' (when I was a kid) was the Erector Set. n/t PoliticAverse Feb 2014 #31

So, a 2-hour toy commercial made $70M. nt Deep13 Feb 2014 #15

went to the 10:45 show this morning with the kids...it was PACKED alcibiades_mystery Feb 2014 #17

, blkmusclmachine Feb 2014 #19

just saw it today.. it hilarious.. very clever, fun for all ages. DCBob Feb 2014 #21

Two bits says my son, the newly minted engineering student has already seen it Brother Buzz Feb 2014 #23

Andrew O'Hehir's review of this movie made me LOL (link) Redfairen Feb 2014 #24

That review is spot-on...saw it yesterday alcibiades_mystery Feb 2014 #36

Everything is Awesome!!!! Xyzse Feb 2014 #32

I saw it and it really is a good comedy-action movie. Not just a commercial. Pterodactyl Mar 2014 #38