know what sucks? krispy kreme donuts suck

[kentauros]

36. Convenience plays a big part in what people will try or use.

And if it doesn't have a drive-thru, then for some, it's a big "forget it!"

We have some great bakeries here, and two are within a ten-minute drive from home. I've used one for a company anniversary cake, and the owners had never heard of the bakery before, despite it's general "well-known" status across the city. They were also blown away by the quality of the single-layer German Chocolate Cake

I've also used a little German bakery for morning snacks and sweets, none of which were donuts. As usual, they were amazed by the quality. Here's another little, family-run bakery right in their midst, and they've never heard of it. I might have paid a little more for the sweets than for an equivalent weight in donuts, but they always remembered when I brought those special goodies.

I guess you just have to introduce people to the idea of stopping at a bakery instead of doing the drive-thru do-nuts. Eventually, they have the thought, "Oh! It really is worth the inconvenience."