Amazon faces legal challenge over Prime cancellation policy [View all]
Source: BBC
Amazon faces legal challenge over Prime cancellation policy
Jane Wakefield - Technology reporter
Thu, January 14, 2021, 9:29 AM
Amazon is being challenged by consumer watchdogs in Europe and the US over its use of manipulative "dark pattern" design to promote its Prime service.
The Norwegian Consumer Council (NCC) found that cancelling a subscription required scrolling through six pages and making several complex choices.
It has filed a legal complaint with Norway's consumer protection authority claiming the design breaches EU law.
Amazon rejected claims the process was unfair or difficult.
In the US, consumer watchdog Public Citizen is leading a coalition of groups that is also filing a complaint with the Federal Trade Commission. And consumer groups in France, Denmark, Germany, Greece and Switzerland are also calling for action.
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Read more:
https://news.yahoo.com/amazon-faces-legal-challenge-over-052546834.html
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Source:
New York Times
Consumer Groups Target Amazon Primes Cancellation Process
A Norwegian group filed a complaint with regulators, saying Amazon had deliberately made it difficult to end memberships to its Prime service. Groups in Europe and the U.S. back the effort.
By Isabella Kwai
Jan. 14, 2021
LONDON Those who have tried ending a membership in Amazon Prime, the technology giants digital subscription service, may be familiar with the multi-click process: warnings that cancellation will mean losing exclusive benefits, and prompts to reverse course, or switch to an annual membership instead.
Consumer rights groups in Europe and the United States are now urging regulators to take action against Amazon over that Prime design feature, saying it manipulates users into sticking with paid memberships.
A Norwegian consumer rights group on Thursday filed a legal complaint with that countrys regulators accusing Amazon of engaging in unfair commercial practices with the Prime cancellation design, the latest move in a broader push to make tech companies more accountable to users.
It should be as easy to end a subscription as it was to subscribe in the first place, said Finn Lützow-Holm Myrstad, the director of digital policy for the rights group, the Norwegian Consumer Council. This practice not only betrays the expectations and trust of consumers but breaches European law.
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Read more:
https://www.nytimes.com/2021/01/14/world/europe/amazon-prime-cancellation-complaint.html