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Environment & Energy

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IDemo

(16,926 posts)
Fri May 24, 2013, 09:02 PM May 2013

Better Place Runs Out of Juice, Reportedly Plans Bankruptcy [View all]

Better Place’s plan to create a world full of electric vehicles that swap their batteries when they run out of juice is reportedly dead.

According to Fortune, the Israel-based company plans to file for bankruptcy in the coming days, with a source familiar with the situation saying that Better Place couldn’t scale quickly enough, and “The company was not well-served by having things it thought would happen over a decade happen within a year.”

Better Place has been around since 2007 and raised $850 million in funding, but over the last several months, the company has endured a fair amount of turmoil.

Its charismatic founder and CEO, Shai Agassi, was ousted by the board late last year, and his position was filled by Better Place Australia CEO Evan Thornley, who left a few months into the gig.

http://www.wired.com/autopia/2013/05/better-place-bankruptcy-report/

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