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Sports

(33,330 posts)

4. According to Forbes, it's a value worth $87.4 million

Wed Dec 19, 2018, 09:22 PM

Dec 2018

Link: https://www.forbes.com/sites/maurybrown/2018/12/19/seattle-mariners-officially-partner-with-t-mobile-for-25-year-87-5m-ballpark-naming-rights/#4d3dfd237933

I’m not sure what the actual out of pocket for T Mobile is but it’s got to be huge. I always wondered about the strategy behind naming rights. You’d think all that money would be better spent in brand building or improving service. No one buys a product based on the name of stadium.

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T-Mobile scores Mariners ballpark naming rights [View all] Yo_Mama_Been_Loggin Dec 2018 OP

I guess they do it for the money Ohiogal Dec 2018 #1

I agree about the corporate names caraher Dec 2018 #3

I hope the T in T-Mobile doesn't stand for testosterone True Dough Dec 2018 #2

According to Forbes, it's a value worth $87.4 million Auggie Dec 2018 #4