Religion
In reply to the discussion: I Really Hope You Accept The Beauty Of The Christian Message Someday. [View all]tama
(9,137 posts)of something that is common to all missionary religions, from Christian "original sin" to First Nobel Truth of Buddhism - idea and message that there is something missing, life is incomplete, not fully happy; there is a need and the message of the missionary religion is answer to that need.
Oldest marketing trick is creation of need, and the missionary strategy both speaks to our genuine needs and creates them so that the whole bundle becomes inseparable. "Bipolar" mood swings seems to universal phenomenon, we all have crappier and happier days when we compare days, and many of us feel genuine need or curiosity for deeper meanings and experiences and/of peace of mind. So when a missionary asks, are you 100% happy and content, very few of us can honestly answer yes. And no doubt the various missionary traditions in many cases deliver what they promise and benefit our lives. And in other cases prove to be various disappointments.
But what ever psychological and spiritual need missionary religions may create, and what ethical answers they offer, this pales in comparison to purely commercial advertising to create consumer needs. If we want to develop sustainable ways of life and cut down consumption to be able to live within means, we simply can't afford artificial creation of consumerist materialistic needs. How does that weigh against abuse of freedom of expression by commercial advertising?
PS: see also http://www.democraticunderground.com/12525089