Sanders campaign to spend $30 million on TV ads in first 4 2020 states, California [View all]
https://thehill.com/homenews/campaign/469380-sanders-campaign-to-spend-30-million-on-tv-ads-in-first-4-primary-states
Sen. Bernie Sanderss (I-Vt.) campaign will spend $30 million on TV ads in the first four 2020 presidential voting states and California, The New York Times reported.
The newspaper noted that the announcement aligns Sanders, who has so far focused on a grass-roots efforts, with more conventional campaign methods that could connect him with older voters
He brings regular people into the process who are not currently participating, Sanders adviser Jeff Weaver told the Times.
You need to be reaching people in a nonpolitical space," he added. "To find people who are not going to caucus, you have to be in spaces where they are, and thats on television.
The ads will reportedly be developed within his campaign organization and shown in Iowa, Nevada, New Hampshire, South Carolina and California.
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