The man seems only to be able to gravitate toward and relate to people with a noticeable measure of Celibrity. The only exception being Military leaders in full uniform.

I suspect he is this way because attaining Celebrity is the only real accomplishment he achieved on his own, and hence it's the only way he can relate to others.

Look at the Midterms and the people he really got behind and how the election turned out for them:
- J D Vance - he won
- Kari Lake - huge defeat
- Hershel Walker - galactic defeat for the entire GOP
- Mehmet Oz - huge defeat - crushing blow
- Tudor Dixon - huge defeat

They all share the Celebrity characteristic.