“For all of its recent success, the LGBT alliance is actually fragile, and the trans activists need the gay rights movement to help legitimize them,” said Meg Kilgannon, a parent and director of Concerned Parents and Educators of Fairfax County, during a panel discussion called “Transgender Ideology in Public Schools: Parents Fight Back.”

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Attendees were also told to wrap their transphobic rhetoric in the language of feminism, claiming gender identity is a concept offensive to women.

Other tips included: No personal attacks on the LGBTQ community, since it’s ineffective (except on politicians who vote for transgender rights); Use secular, not religious, arguments; Run for school board.

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“In essence,” said Hertzler, “what we’re experiencing is a full scale attempt to short-circuit the democratic process, right, of passing laws through the power of persuasion that reflects society’s values, substituting civil order and the rule of law with the will of a few judges and bureaucrats.”