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Mr.Bill

(24,906 posts)
4. I think I have read that studies have shown
Tue Jan 24, 2023, 10:12 PM
Jan 2023

that $20 is a threshold where it gets more difficult to get people to donate money, or buy gimmick/gadget products. It's an amount that most people have in hand and would part with easily compared to amounts over $20. Part of the same mentality in retail that prices many things in a number ending in nine.

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