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MSNBC becomes MSNow News on 11/15 [View all]
https://people.com/msnbc-reveals-date-for-new-name-ms-now-11837581
MSNBC is about to undergo its major rebrand after months of teasing a change.
The news network announced in August that it would be switching its name to MS NOW — which stands for My Source for News, Opinion and the World — once it officially splits from NBCUniversal. On Monday, Oct. 27, network president Rebecca Kutler revealed that the new moniker is now scheduled to go into effect on Saturday, Nov. 15.
"This moment comes after months of meticulous planning and thoughtful collaboration across every corner of our organization," Kutler, 46, wrote in a memo to MSNBC staffers. "We are facing it head-on, and our success in the months and years ahead will depend on our innovation and entrepreneurial approach."
. . .
MS NOW will air across all major cable providers, select streaming platforms, and online. Those viewing MS NOW's programs on their television can find them at their regular channel numbers, or by using their provider's channel finder or guide. Air times for MS NOW shows will not change, per the release.
The news network announced in August that it would be switching its name to MS NOW — which stands for My Source for News, Opinion and the World — once it officially splits from NBCUniversal. On Monday, Oct. 27, network president Rebecca Kutler revealed that the new moniker is now scheduled to go into effect on Saturday, Nov. 15.
"This moment comes after months of meticulous planning and thoughtful collaboration across every corner of our organization," Kutler, 46, wrote in a memo to MSNBC staffers. "We are facing it head-on, and our success in the months and years ahead will depend on our innovation and entrepreneurial approach."
. . .
MS NOW will air across all major cable providers, select streaming platforms, and online. Those viewing MS NOW's programs on their television can find them at their regular channel numbers, or by using their provider's channel finder or guide. Air times for MS NOW shows will not change, per the release.
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